"The 7 movie star called shift guide" plan is to build "Sohu Sohu Video Production" is important one annulus in 2011 core strategy. "The 7 movie" as the first new media China blockbusters, is composed of Sohu Video and film co production, Nokia as the whole strategic partners together to create, 7 domestic first-line star Liu Ye, Huang Bo, Huang Lei, Wu Xiubo, Wang Xuebing, Li Guangjie, Zhang Mo the first cross-border's new media film. In June 18, 2011, at the Shanghai Film Festival, Sohu Video Hosting China first new media business blockbuster "7 movie" the starting ceremony. In July 27th, after more than a month of preparation, director Wang Xuebing's "The Steadfast Tin Soldier" announced the boot, thus 7 films into busy shooting period. The movie is based on the Andersen's fairy tale story, tells the story of a soldier in the irony of fate, still have a dedicated to the love attitude. Since then, Li Guangjie, Zhang Mo, Huang Lei has completed filming crew. Director Li Guangjie's "happy express" is about a clown dressed courier, in the city is the true busy shuttle. Director Zhang Mo's "unclassified" death to the real news, case material, a contemporary social conscience. Director Huang Lei's "old man" the adventures of full of black humor, tells the story of a pair of middle-aged men do absurd things. Several other star crew intense preparations.