An ad executive comes up with a campaign to defeat Augusto Pinochet in Chile's 1988 referendum. Mili...
An ad executive comes up with a campaign to defeat Augusto Pinochet in Chile's 1988 referendum.
Military dictator Augusto Pinochet calls for a referendum to decide his permanence in power in 1988, the leader of the opposition peruade a young daring advertising executive - René Saavedra - to head their campaign. With limited resources and under the contant scrutiny of the despot's watchmen, Saavedra and his team conceive of a bold plan to win the election and free their country from oppression.
